Red Bull - Sound Select LA

Red Bull’s month-long music discovery series, "Red Bull Sound Select’s 30 Days in LA," a curated music series staging 60 artists at 30 venues across Los Angeles.

This campaign also marked the first official project of the new Doubleday & Cartwright West outpost, in Los Angeles, kicking things off with a bang. D&C West was started by yours truly. Moving from New York to L.A. to find office space, scout talent and ultimately hire a team to take over the Red Bull account.

Date: 2014
Client: Red Bull
Role: Director & Creative Director
Agency: Doubleday & Cartwright